Campaign Marketing
youfoodz 2022 whitelabel subscription launch CAMPAIGN
At this stage Youfoodz was transitioning to a full subscription focus as a business.
This meant, that we needed marketing collateral to talk about it and create a hype around it.
The brief was to design a landing page, a social post, a variety of digital web assets, app assets and a range of EDMs which was sent over a couple of weeks to Youfoodz customers.
This gave an insight for the customers as to what is to come and also explaining the benefit of this new change with Youfoodz.
The goal was to retain customers and create a high conversion of customers to the subscription platform, whilst keeping the Youfoodz branding in mind.
A lot of these digital assets I designed also had animations. These will be shown in the Motion Graphics page of my portfolio for reference.
NETLOTTO 2018 CAMPAIGN - NEW AUSTRALIAN POWERBALL
Netlotto is an Australian online lottery ticket agent, where you can play all your favourite lottery games such as Oz Lotto, Powerball, TattsLotto, Monday Lotto and Wednesday Lotto.
In early 2018, the Lott, who is Australia’s lottery game official, had changed how the Australian Powerball lottery game worked. Netlotto was required to alert customers of these changes.
The brief was to design an online promotional campaign, alerting customers of this new change. I designed website banners, a landing informational page and created email marketing.
NETLOTTO 2018 CAMPAIGN - NEW PAYMENT AVAILABLE: PAYPAL
Netlotto is an Australian online lottery ticket agent, where you can play all your favourite lottery games such as Oz Lotto, Powerball, TattsLotto, Monday Lotto and Wednesday Lotto.
In 2018, Netlotto acquired a new payment option, PayPal, which would give Netlotto customers the opportunity to utilise when paying for their favourite online lottery games. Netlotto needed to alert customers of this new payment type.
The brief was to design an online promotional campaign, alerting customers of the new payment option, PayPal. I designed website banners and a landing informational page.
